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Why DMS?

Learn How To Apply Marketing Leverage

fill your practice with more of the patients you love

April 25, 2025 | Carlsbad, CA

Take the guesswork out of practice growth. With proven playbooks designed specifically for dentists, you'll have step-by-step guidance to implement strategies that drive more ideal patients. Build your marketing plan for 2025 and beyond based on what's working right now in the industry.

All-Day

Workshop

7

Sessions

Dental

Specific

50

Seats Available

Struggling With These Challenges?

  • Little or No Brand Recognition

  • Price Shoppers & Tire Kickers

Presenters

Dr. Jordan Thomas

Co-Founder SEO Dentist

Dr. Jordan Thomas is a dentist and a graduate of Tufts Dental. As the Co-Founder of SEO Dentist, Jordan also helps fellow dentists grow their practices with strategic website design, SEO, and PPC advertising, making a lasting impact on their success.

Here are few topics Jordan will be covering at the event:

  • Websites: Does your website look good, but not appear for "dentist in {city name}"? Learn why search engines prefer other factors over how good your website looks.

  • Simplifying Dental Marketing: SEO can be complex and challenging to track, while PPC provides easily measurable results. Combining the two strategies effectively can help dentists achieve both immediate and long-term growth.

  • Taking Control of Your Marketing: Find out exactly what you're paying for and follow the practical guidance from this lecture to make smarter marketing decisions for your practice.

Dr. Weston Spencer

Weston Spencer DDS,
SPP Partners

Dr. Weston Spencer is a highly accomplished cosmetic dentist and Key Opinion Leader (KOL) for Straumann, Kerr, and SprintRay. Professional accomplishments include scaling his private practice from $500K to $2.5M in just 5 years, co-founding an innovative Dental Partnership Group, and sharing his growth secrets with other practice owners.

Dr. Spencer will be sharing his playbook for brand exposure, recognition, and new patient acquisition on Instagram:

  • Positioning & Trust: 3 keys to cutting through the noise and building trust with your audience.

  • Personal Connection: Give people a peek behind the curtain of your practice to establish rapport. Show off your human-ness, share personal interests, and engage in conversation with your audience.

  • Reducing Friction: The final step is to make it as easy as possible to attract patients to your practice. We'll dive into several ways to reduce potential friction to ensure a smooth ride into your office.

Dr. Landon Libby

Libby Dental,
SPP Dental Partners

As a former marketing director for a DSO, Mark recognizes both the challenges and opportunities of marketing a private practice. During his session, he'll break down his 3-3-2 strategy for profitable Google Ad Campaigns.

  • Positioning & Trust: 3 keys to cutting through the noise and building trust with your audience.

  • Personal Connection: Give people a peek behind the curtain of your practice to establish rapport. Show off your human-ness, share personal interests, and engage in conversation with your audience.

  • Reducing Friction: The final step is to make it as easy as possible to attract patients to your practice. We'll dive into several ways to reduce potential friction to ensure a smooth ride into your office.

Mark Thackeray

SPP Dental Partners

As a former marketing director for a DSO, Mark recognizes both the challenges and opportunities of marketing a private practice. During his session, he'll break down his 3-3-2 strategy for profitable Google Ad Campaigns.

  • Positioning & Trust: 3 keys to cutting through the noise and building trust with your audience.

  • Personal Connection: Give people a peek behind the curtain of your practice to establish rapport. Show off your human-ness, share personal interests, and engage in conversation with your audience.

  • Reducing Friction: The final step is to make it as easy as possible to attract patients to your practice. We'll dive into several ways to reduce potential friction to ensure a smooth ride into your office.